Hibox

Solutions I’ve worked with

Solutions digital marketing

Solutions I’ve worked with

Solutions digital marketing mobile

During my tenure, I successfully managed a five-members marketing team, overseeing their day-to-day activities and ensuring their productivity and performances met organizational objectives. I effectively coordinated and optimized various marketing initiatives to drive business growth.

Here is a recap of my key responsibilities and achievements:

  • Inbound marketing strategy:

    • Developing an inbound marketing strategy for the french market.
    • Creation of engaging and informative content: blog articles, videos, eBooks and social media content.
    • Website translation & page creation.
    • Monitoring SEO strategies to improve the website’s visibility and organic search rankings.
    • Conducting keyword research, optimizing on-page content, and implementing technical SEO best practices.
    • Developing email campaigns and their assets.

#InboundMarketing #SEO #WordPress #Photoshop #Indesign #Illustrator #FinalCut #SocialMedia

  • Marketing Campaign Analysis:

    • Adwords & Facebook campaign analysis on the different targeted markets (Latam, Europe).
    • Key performance indicator (KPI) identificationq.
    • Campaign effectiveness evaluation.
    • Recommendations to optimize ROI.

#Adwords #MetaCampaigns #Reporting #Unbounce #SEA

  • Blogger and Expert Identification:

    • Searching and identifying influential bloggers and industry experts whose partnership could contribute to the brand’s visibility and credibility.
    • Establishing strategic collaboration to increase the brand awareness and get access to new audiences.

#PublicRelationship #InfluencerMarketing #StrategicPartnership

  • Team Management:
    • Managing the marketing team while reporting to the Marketing director.
    • Welcoming & onboarding the new members.

#TeamManagement #Coordination

  • European Market Sales & customer support
    • Tailoring automatized strategies to regional preferences.
    • Managing the demo with potential clients.
    • Taking care of the digital transformation needs of the clients.

#Sales #CustomerSupport #ToolDemonstration #LeadGeneration #SocialSelling

Overall, my tenure involved successfully managing a marketing team, implementing effective lead prospecting strategies, creating compelling content, analyzing marketing campaigns, identifying influencers, optimizing SEO and driving sales & customer support on the European market. Through these initiatives, I contributed to the growth and success of the organization.

Testimonials

Hibox - logo

Hibox

Spencer, [Co-founder]

I had the privilege to work with Louis at Hibox in Sales and Digital Marketing. Louis is an extremely hard worker, almost always going above and beyond the task assigned. I had 100% confidence that anything I assigned Louis would be done way before the deadline assigned - which is a great asset for a manager. Louis also impressed me by constantly going above and beyond to find new tools and solutions. He is a "self-motivated" doer and does not need to have every little detail of a task explained. Louis constantly suggested new ideas - many of which we implemented with good results. Louis is knowledgable in Adwords, Facebook ads, marketing automation, lead generation/prospecting, customer support, among others. I would HIGHLY recommend Louis for any marketing, growth hacking or sales position.
Hibox - logo

Hibox

Alex, [Growth expert]

I had the pleasure of collaborating on a number of business development projects with Louis during my time at Hibox. As an individual, Louis is resourceful and creative which alone makes him an excellent marketer. In addition, Louis has an incredible depth and breadth of knowledge regarding Enterprise Collaboration. I would be remiss to mention that when given the autonomy and responsibility of leading projects by our senior-level managers, I witnessed Louis consistently raises the quality of work produced by his team. He has an uncanny ability to empathize with teammates and understand the intricacies of complex business problems. The combination of these skills makes Louis an effective leader and partner. I would value the opportunity to work with Louis again in the future.
Digital transformation
Digital transformation mobile
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